Ivy League
Wharton Prof. Jonah Berger - 'Contagious: Why Things Catch On'
Wharton School
Why this lecture is in the course
Why people share: the six drivers behind word of mouth
- Runtime
- 41 min
- For attendance
- 21 min
- Source
- Ivy League
You are auditing — watch as much or as little as you like. Nothing is recorded.