Creator Case Studies Seminar
Advanced close analysis of landmark channels and accounts: what actually made them work.
- Lectures
- 8
- Total runtime
- 4h 10m
- Attendance minimum
- 2h 5m
- Prerequisites
- None
Lecture Playlist
Ordered as a teaching progression, not by popularity. Attendance is recorded once half of a lecture has been watched.
- Inside the HBS Case Method The method: what "analysing a case" actually means and what a defensible argument looks like 14 min Attended
- From Influencer to Founder: Alix Earle's Next Chapter | The Founder Mindset Case A — audience into enterprise: converting creator influence into an owned business 38 min Attended
- Shark-Infested Waters: How Kevin O'Leary Built a Brand on Brutal Honesty | The Founder Mindset Case B — persona as a durable asset: a character built to travel across formats and decades 37 min Attended
- The Curse of Optionality: Tim Ferriss on Experiments, Risk, and Freedom | The Founder Mindset Case C — the experiment portfolio: how a long-running independent creator manages risk 31 min Attended
- Rewriting the Script: Reese Witherspoon's Entrepreneurial Leap to Impact | The Founder Mindset Case D — owning the pipeline: from talent-for-hire to a company that controls its IP 34 min Attended
- The Secret to Viral Campaigns Cross-case analysis I: why some things spread and most do not 38 min Attended
- Dissecting the Founder Mindset: David Deming and Reza Satchu | The Founder Mindset Cross-case analysis II: naming what the four cases actually have in common 48 min Attended
- Practicum · working creator How Mark Rober Averages 37 Million Views Per Video (Genius) A working strategist writes the seminar's missing case: one channel, taken apart into the specific decisions he argues are causal, with the reasoning shown. Lecture 1's standard for a defensible case argument and Lecture 6's insistence on a mechanism rather than an after-the-fact label, applied to a creator instead of a company 10 min Attended
Every course reserves one practicum seat, listed last and marked P. It is filled by someone who has shipped the work — here, Paddy Galloway — because the university lectures establish why something works and the practicum shows it being done under real constraints.